About Us


Glass Boutique is an independent e-tailer aiming to make exciting new Menswear Collections from around the globe easily available to fashion-conscious shoppers in the UK.

We have currently focused on Scandinavia as there are interesting, yet very wearable ranges coming out of countries such as Sweden and Denmark. So we’ve cherry-picked a selection of labels to represent the most important aspects of menswear: cutting edge designs balanced with wearability, tradition and craftsmanship.

From brands such as Won Hundred from Denmark, offering a very smart and fashion-forward range, to Fjallraven heralding from Sweden, making functional and classic outerwear. We also have S.N.S Herning, a very traditional knitwear company that has become incredibly popular in Japan. Interestingly enough S.N.S has achieved this despite having only three employees and still making their garments on vintage 1930s knitting machines. They most recently also collaborated with Dover Street Market in London.

To support these lesser known brands we have chosen what we believe are some of the best and most interesting collections around: Edwin’s Japanese selvage denim has been the bestselling jean brand in Japan since 1981 and is still influencing all the different fits and washes you see in fashion stores today. In addition, we’ve taken on London based Pointer, showcasing a new, more sophisticated and grown up take on casual footwear. Complimented by Anderson’s Italian belts; hand finished and made in Parma by trained leather artisans.

The brands that we’ve included in the line up for Glass Boutique’s launch this Christmas, all together highlights the most important elements in Menswear today. These are collections we feel are both innovative and fun and yet wearable and accessible. And that most importantly, will also be the base for a great shopping experience.